Holiday Woes . . .

Every time a storm comes up it knocks out the wifi.  Sigh.



New Romance Coming Out in a Week

Hey guys,

I have a new romance coming out next week. Just in time for Amazon’s July 11 Prime push. Ha!   This is my second romance.  The process of going away from erotica to another genre was certainly an experience.  I had decisions to make and, in hindsight,  I guess not all of them were successful.

Several of my readers suggested I keep the same pen name.  So, I did.  The reasons were certainly valid and they made a compelling argument.  Besides, from a marketing standpoint, it’s grueling to start over with new Twitter, Facebook, etc.  I even contemplated starting a new blog just for my romance.

As an indie author, you’re a one-woman-shop unless you’re making enough money to outsource.  I’m not selling well enough to do that.

In retrospect, I think I will start off this next romance with another pen name.  Although my romance is steamy, it’s just not the same as erotica.  Some readers thought I would keep to that trope and my romances would be a longer length erotica story.   Unfortunately, I just don’t write that way.  My mind doesn’t work like that no matter how hard I try.

So, what did I do?  I spent money on editing and proofreading.  I had to make choices: do I save enough money to advertise and market the book or do I spend the money on editors and proofreaders.  I chose the latter.

As I researched and talked with lots of romance writers, I learned that some spend enormous cash on Amazon and Facebook (as well as other places) marketing their books. One established writer told me to pick another genre unless I was willing to spend at least a few thousand dollars on marketing the book.  Otherwise, it would never get high enough in rank to make any money.  Sigh.

With a limited amount of cash, I decided to spend a few hundred on an editor and then another hundred on proofreading.  I think it’s better to have a good book than to market a poorly written book.  Not that I think I’m a bad writer, but every book needs edits. And, most writers have a hard editing their own work.  I know I do.  I can read right past a mistake and never notice it.

I’ll publish a cover reveal in a few days.  The woman who is designing my cover promised me I would have it before the 4th.  (Fingers crossed)  I will still market the book on Twitter under @HeatherErotica so maybe that will help, at least a little.

Thanks for reading, I hope you read my newest romance.



Making the transition from erotica to romance

absolute proof pic for twitterCheck out my new novella “Absolute Proof.” It’s about a stripper who was working her way through law school.  She fell in love with a billionaire, but when she became pregnant she disappeared because she didn’t want to trap the love of her life into marrying her out of obligation.

Years later, he finds her; discovers she has a daughter and wants to pick up the relationship from where it left off.

It’s a tear jerker and a happy ending. What could be better on a hot summer day?

Universal Link: 


On Writing Erotica and Romance

If you’ve ever thought about writing erotica or erotic romance, this is the article for you. 

I’m doing a “how-to” book (minus all the bullshit) on what you can really expect from writing erotica and romance.  There is an awful lot of books on the subject, but sadly many are misleading.  To be blunt, some books are coming out that simply paint an unrealistic picture and promote a false hope that shouldn’t be promoted.

How so?

In my mind, some of these books give a false impression on how much money can be made in the craft for new aspiring writers looking to get their feet wet in the erotica genre.  In truth, it takes more than just a good story–a lot more.

Authors who are just coming onto the Kindle scene are at a significant disadvantage. There’s no reason to make it sound better than it is.

At the onset of KU 1.0, a writer could put out 5,000 words, write 20 books and at the end of four months have enough money to buy a new car: perhaps even a dream car. Though there was competition, covers, blurbs, proofreading, and editing were things you had time to learn whilst still turning out content readers would buy.   You could still make bank even though some (either whole books or parts of the books) were flawed.  Most readers are forgiving when it comes to a few errors if the storyline is good.

Now, new writers need to invest much more time and effort (resources equals money) into the final product in order to succeed.  In truth, can it be done? Yes.  Over time it can. But, unless a writer is lucky to hit a niche straight away, he or she will not see a significant return on their investment for quite a while (if ever).

We all know there are exceptions to every rule.  But, I’d be remiss unless I told the absolute truth.  And, some of these erotica/romance “how-to” books seem to be nothing more than fodder to sell their catalog as an example of how one should master this endeavor of selling indie erotica books on Amazon Kindle.  I, for one, think that is somewhat misleading for new authors looking to get into the business.

I also need to make the point that there are certainly some good books on Amazon relating to the subject of writing in general and especially the art/science of writing erotica.  I will point those out and give credit where credit is due.

The short answer is there is still money to be made.  But, the game has changed.  And, writers just coming onto the scene need to be aware of both the good and the bad.  They deserve a realistic answer to their questions without being overwhelmed.

Will I be stepping on toes?  Probably.  I’m not going to bullshit my opinions.  But, I won’t be calling any particular erotica author out as an example.  So, feel safe that this isn’t a tell-all book.

A writer who isn’t established can use the money made from the sales of their erotica books as a secondary income stream and then use that cash to support their quest to become better writers in other genres.   Many erotic writers have gone on to write romance.  And, many have made the leap into totally unrelated genres and subgenres.

My goal:

Tell the real story.  No hype, no false promises.  All without a hidden agenda to just sell my back catalog.   I’m also not expecting my new book project to jump to the top of the charts and become a bestseller.  I’m not dystopic, but telling the truth isn’t always popular.  I expect some negative pushback.

Just a thank you

Life is stressful, to say the least.  Just wanted to take a minute to thank everyone who buys and reads my books.  I really appreciate it.  I never, not for one single minute, take my readers for granted.  And, I think each and every one of you.



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